AI Tool Adoption Research

University of Birmingham MBA Dissertation

This research examines how early-stage software startups in Saudi Arabia and Bahrain adopt AI-powered marketing and sales tools, and their impact on customer acquisition performance.

Duration

12-15 minutes

Privacy

Confidential

Type

Academic Research

Additional Information

Who should participate?

Founders of software startups in Saudi Arabia and Bahrain who use (or are considering) AI tools for marketing and customer acquisition.

Data Protection

This research is approved by University of Birmingham Research Ethics Committee. All responses are securely encrypted. Your data will never be shared with third parties.

By clicking "Start Survey", you agree to participate in this research.