AI Tool Adoption Research
University of Birmingham MBA Dissertation
This research examines how early-stage software startups in Saudi Arabia and Bahrain adopt AI-powered marketing and sales tools, and their impact on customer acquisition performance.
Duration
12-15 minutes
Privacy
Confidential
Type
Academic Research
Additional Information
Who should participate?
Founders of software startups in Saudi Arabia and Bahrain who use (or are considering) AI tools for marketing and customer acquisition.
Data Protection
This research is approved by University of Birmingham Research Ethics Committee. All responses are securely encrypted. Your data will never be shared with third parties.
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